The idea of personal websites we control has a strong appeal, but it just struck me:
All those itty bitty scattered sites are like gorgeous little shops tucked away in winding alleys that are easy to miss. You have to know where they are before you can visit.
Platforms (Medium, Substack) are like malls; you have one place to go, and it's easy to wander around and see something new.
Each has its pros and cons.
I'm still in favour of the former.