Conversation

Notices

1. Embed this notice
   Bob Wyman (bobwyman@mastodon.social)'s status on Saturday, 10-Dec-2022 09:05:23 JST Bob Wyman

   • Richard MacManus
   • delong

   Brad @delong asked:

   "We need to have an accurate theory of what caused the Fall of the Blogosphere in the first place. Why did the audience—and, yes, the creators too—succumb to the Siren song, and wind up doomscrolling through clickbait so that their glued-to-the-screen eyeballs could be sold to advertisers convincing them that the worse is actually the better product as they sell their fake diabetes cures and crypto grifts?"

   @ricmac

   https://braddelong.substack.com/p/old-style-blogging-should-be-new

   • Embed this notice
     Richard MacManus (ricmac@mastodon.social)'s status on Saturday, 10-Dec-2022 09:05:16 JST Richard MacManus

     in reply to

     • Boris Mann
     • Mark Gardner
     • Dave Winer ☕️
     • delong

     @delong @bmann @mjgardner @bobwyman @davew and we aren’t “users” any more. We are the web.

   • Embed this notice
     Richard MacManus (ricmac@mastodon.social)'s status on Saturday, 10-Dec-2022 09:05:17 JST Richard MacManus

     in reply to

     • Boris Mann
     • Mark Gardner
     • Dave Winer ☕️
     • delong

     @delong @davew @mjgardner @bmann @bobwyman can you blog it? I don’t listen to tech podcasts.

     Evan Prodromou repeated this.
   • Embed this notice
     Dave Winer ☕️ (davew@mastodon.social)'s status on Saturday, 10-Dec-2022 09:05:18 JST Dave Winer ☕️

     in reply to

     • Boris Mann
     • Mark Gardner
     • Richard MacManus
     • delong

     @mjgardner @bmann @delong @ricmac @bobwyman

     this is my theory of wtf happened to blogging. 15 minutes.

     http://scripting.com/2022/12/09.html#a171008

   • Embed this notice
     Mark Gardner (mjgardner@mastodon.sdf.org)'s status on Saturday, 10-Dec-2022 09:05:19 JST Mark Gardner

     in reply to

     • Boris Mann
     • Dave Winer ☕️
     • Richard MacManus
     • delong

     @bmann @delong @ricmac @bobwyman No eulogy for the first wave of #blogging and #RSS is complete without laying blame on #Google for turning #GoogleReader into the leading feed reader (so much so that even RSS innovator @davew had to contort his feed under duress to remain compatible), and then unceremoniously killing it, scattering its users to the embrace of siloed #SocialMedia.

   • Embed this notice
     Boris Mann (bmann@social.coop)'s status on Saturday, 10-Dec-2022 09:05:21 JST Boris Mann

     in reply to

     • Richard MacManus
     • delong

     @delong @ricmac @bobwyman and generally — there are fewer people who have the ability, time, or inclination to write long form.

     Once the easy money of early search advertising went out, it became commoditized SEO bait.

     Mobile form factors being the majority of people’s computing device contributes to this. It’s “easier” to post quick and short.

   • Embed this notice
     Richard MacManus (ricmac@mastodon.social)'s status on Saturday, 10-Dec-2022 09:05:22 JST Richard MacManus

     in reply to

     • delong

     @bobwyman @delong one part of it was that people slowly stopped using comments on blogs — you may recall that blog comments became ridden with spam, even before social media took off. Also, trackbacks were always unreliable. Then services like Technorati failed. RSS services couldn't keep up (despite Feedburner et al). Twitter, FB et al were easier for "normies" to use. And then there was the ego part of it — folks began to get more of an ego boost on social media, so they migrated there.