@emily
I think you should mention this is for third party services, not strictly VPNs. Leave people some hope!
Maybe point out that some of those services are much better than others. Mullvad for example has stood up to those trying to access details of the traffic they protect, and it seems they succeeded.
Personally I self host a VPN. It's not trivial but not that hard, and stopping your ISP seeing every site you visit is a good reason for average folk to use a #VPN service don't you think?