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> Google Maps first started as a C++ program designed by two Danish brothers, Lars and Jens Eilstrup Rasmussen, and Noel Gordon and Stephen Ma, at the Sydney-based company Where 2 Technologies

> In the same month, Google acquired Keyhole, a geospatial data visualization company (with investment from the CIA), whose marquee application suite, Earth Viewer, emerged as the Google Earth application in 2005

Apparently GMail was partially based on recycled Google Groups code, but it was created in 2001 before the "20% time" thing happened:

> Gmail was a project started by Google developer Paul Buchheit, who had already explored the idea of web-based email in the 1990s, before the launch of Hotmail, while working on a personal email software project as a college student.[2] Buchheit began his work on Gmail in August 2001.[3] At Google, Buchheit had first worked on Google Groups and when asked "to build some type of email or personalization product", he created the first version of Gmail in one day, reusing the code from Google Groups.