@Ratanasec @jamesfmilne it happened with The Day Before.. Steam's #1 most wishlisted game, huge hype, loads of press coverage (is it fake? is it real?) for years, had a legion of fans who believed in it religiously and defended it online... then it released, got review bombed on Steam for being terrible, got a 1/10 review on IGN, and everybody instantly forgot about it.
Star Citizen can keep the gravy train going by just being in beta forever and keeping the trailers and promises coming.