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@thomasfuchs @RoxanneG For sure, but AR is the more likely implementation of this general tech I'd say. Fully-shut-out-the-world-VR will always be a small niche because it's jarring, uncomfortable and anti-social by design. A pair of regular glasses with in-context support of the real world is most likely a lot more compelling and I think that's why we see the baby-steps from Apple in which they are aiming toward AR.