“regular people” whoever that is… will never use the crunchy homemade internet if they have the option of slick apps instead. You can’t hire designers, you don’t have an advertising budget, your project with its dreamy cooperative ethos is an anathema to tech media who don’t see the point in mentioning it exists.
“regular people” like pop-ups, and bots, and having their data sold to the highest bidder, they like porn spam, and scammers and discourse so broken it causes mental harm. Right?