@ben Paw Patrol is a corporation in the series.
Wikipedia describes it in more detail:
"In a 2020 paper published in the journal Crime, Media, Culture, Paw Patrol is criticized for sending the message that companies are more capable of providing social services than the state.[38] Author Liam Kennedy argues that the show "encourages complicity in a global capitalist system that (re)produces inequalities and causes environmental harms". Kennedy suggests that Paw Patrol echoes the "core tenets of neoliberalism" by depicting the state and politicians as either unethical or incompetent while the Paw Patrol corporation is entrusted with crimefighting and conservation.[39][38]"
https://en.wikipedia.org/wiki/Paw_Patrol
38. Zandbergen, Rebecca (February 7, 2020). "Does Paw Patrol encourage our kids to embrace capitalism?". CBC News. Archived from the original on July 23, 2020. Retrieved July 4, 2020.
39. Kennedy, Liam (February 2, 2020). ""Whenever there's trouble, just yelp for help": Crime, conservation, and corporatization in Paw Patrol". Crime, Media, Culture. 17 (2): 255–270. doi:10.1177/1741659020903700. S2CID 213219103.