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@FranceskaMann
Yeah, “advertising” may be the wrong word entirely.

And yet…if, say, a social media site is creating hypertargeted addiction for us, isn’t advertising ultimately the income source in most cases? Doesn’t most of this money ultimately trace back to advertising?

Or maybe the creation of this new kind of attention-capturing media isn’t about making marketing work at all; it’s about tech giants making themselves an unavoidable middle player in the whole damned economy.