Cassandra Granade 🏳️⚧️@cthos @aud Seriously, there's a hell of a lot of steps in the causal chain between "see ad" and "spend money." Even if it seems direct, like a "spend money" button that you measure clickthroughs on, it's a hell of a leap to claim that the money was spent *because* of that ad, and not everything else that happened before that ad appeared.
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