There are small "urban" places too. Before the war, most people lived in rural areas, or small communities. Means my generation often had at least one parent who had grown up in the country. Grandparents to visit. Some people move to country side (I did for 23 years), but we also have lots of immigrants who really has no connection to rural living. I think most of them were urban already in homeland. It is a bit complicated. And farmers are much fewer (and a lot bigger than say in the 1960s).