Great post, hits the nail right on the head. Thanks for sharing this @rysiek.
This kind of journalistic malpractice is usually caused by ignorance, in which case they need to be called in and patiently educated. But in some cases I think there is an intent to mislead, by people who ought to know better. They need to be contacted in private and given a chance to retract and apologise, and if they don't, they need to be publicly called out on their wilful malpractice.