@cygnathreadbare @Gargron @swf What a great question!
I think the big thing Tom brings to the Social Web Foundation is a focus on user experience. What makes the Fediverse hard to use? What keeps people from enjoying it to its fullest, or using it to make their lives better and more fulfilling? Tom will be part of all the work we do at the SWF, but he's especially going to focus on tools and plumbing to make being on the Fediverse better.