@th I have to concur with @w that your comment sounds a bit off. Why "the nerds"? This kind of stupidity is most often pushed by business people in suits. See Logitech mice and HP inkjet printers.
This is a kind of abuse and stupidity people who have a passion for technology (which I'd term more geek than nerd but I digress) probably don't have much patience for.
(1/2)
Cc: @vkc