A: @unijena now has more than 1000 followers on #Mastodon?
B: Yes, that's a great achievement.
A: Oh, you know, she has over 6500 on #X. 1000 is nothing compared to that.
B: Yes, it's almost the same.
A: Why is that? On X it's over 6 times more.
B: No, you're doing the math wrong.
A: Huh?
B: Yes. You mustn't think that if there are 6500 followers on the X page that they will see all the #UniJena posts.
A: Why not?
B: X controls its playout algorithmically and only flushes them into the timelines here and there. The posts are actually just the gap fillers that are shown between the ads.
A: Oh, dear.
B: Exactly. Experts report* that at X, only 15-20% of #followers get to see the posts of an account they follow.
A: Then Mastodon is almost on a par with X.
B: In fact: the #reach of @unijena
on Mastodon and X is comparable. Because Mastodon shows every post of the account you follow in the timeline.
#Unis4Mastodon 🐘 👩🎓 👨🎓 🐘
*https://www.viennawriter.net/blog/social-media-principles-the-myth-of-reach-en/
https://openpetition.de/unis4mastodon