@WashedOutGundamPilot The second photo is actually really nice and well-composed, and does a great job of conveying wordlessly what they're trying to sell. Probably boomers still see themselves as looking like this, ready to jet off to luxurious locales to consume next product, but they are elderly and obese now. These ppl are in their 50s and are solidly GenXers, my exact cohort. A lot of GenXers, if they achieved any career and financial success, threw in with the boomers mentally and culturally. That woman looks fantastic, that is exactly how I am trying to age. No hair dye and plastic surgery, keep your figure and wear stylish attractive age-appropriate subtly expensive clothes. Whoever styled this photo series is good.