@lain @opal @sun an underappreciated part of this is the OPM (other people's money) aspect. The vast majority of people funding ESG don't know they're doing it. They have pension/retirement funds, and the managers of those funds have decided that instead of maximizing safe return, they're going to "do good" by investing according to ESG scores, violating their fiduciary duty.

IIRC, it was Vivek Ramaswamy who said that the source of this was the California State Teachers' Retirement System (CalSTRS) which manages over 254 billion dollars, that told Blackrock that if Blackrock did not invest in ESG, they would pull out of Blackrock, and that's what started the long chain of arm-twisting.

Most pensioners, if they knew their pension was being wasted on woke Hollywood movies that lose money, and that their pensions would be smaller for it, would pull their money out.