CJ BellwetherIt's because the B in BIG is not as wide as the G, and therefore the I isnt centered to the middle of the design, so the entire thing is off centered and theres a larger gap on the right of the frame, which all unnerves you enough to not just see it and move on but to start really looking at it and be like, "im not sure i really like bulge text as an effect"
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