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@thomasfuchs I enjoy VR gaming a lot. I have no concern for how dorky I look as it can't get any worse. Meta Quest 3 is the sweet spot IMO.

I don't think Apple expects this specific product to be a hit. They are hedging against the possibility that "spatial computing" will be the next big thing that shifts the dominant computing platform away from mobile. They can afford to invest on getting out in front, they can't afford to be caught asleep at the wheel. ...