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Now I know how people see AI, and it is not a selling point. By telling them you use AI, you're basically saying that you will provide cookie-cutter, machine-generated content that lacks individuality and will be full of complaint-generating errors and frustrations.

When my boss started getting into this AI hype, I let it go because although I know the truth, I also know that our b2b demographic are cut from the same cloth as him and are also swayed by hype.

I had no idea what was coming next.