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Musk's Twitter rolled out a bewildering array of "verification" ticks, each priced higher than the last, and publishers who refused to pay found their subscribers taken hostage, with Twitter downranking or #shadowbanning their content unless they paid.

(Musk also squeezed advertisers, keeping the same high prices but reducing the quality of the offer by killing programs that kept advertisers' content from being published along Holocaust denial and open calls for genocide.)

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