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@andrew @mull To me a big part of why I probably would like to run my own instance even in Bluesky is URLs. Every content would have an URL to my server.

If you want to host your content and control how its first-party presentation is done, that's a big deal.

Also, it would allow me to use Mastodon/Takahe's long-form content and HTML formatting as a blogging platform. Send to Bluesky just a title and link. (Assuming it doesn't support long-form content.)