@privacat @ploum @dangillmor It's why when I suggested to my family to try it, I found an instance and found some guides. Although that's at the individual level.
At Scale it's a lot harder to on-board.
But I think it will come down to individual choice, including weither folk stay on Mastodon or go elsewhere for their next social network.
For some of us this is like our 3 or 4 network. The first one you were on, always has the emotional punch of leaving.