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@schwa @sandofsky @nicklockwood @gruber @matt
I worked in mobile app dev in the pre-iPhone J2ME days. I remember when the iPhone App Store opened, the director of marketing was just tied in •knots• over the “pay once, no subscriptions“ model at the time. She couldn’t quite bring herself to say “our business model is built on utterly inactive users who forgot our app even exists not realizing our monthly fee is still buried in their carrier bill,” but that was the simple truth of it.