@hypolite Thank you so much! This is exactly the kind of though exchange I was looking for. :-)

I am not that much in media myself, what is driving me is that I would love to motivate many of my real life contacts to leave commercial platforms for the very reasons we are all know too well.

And I started talking to them already. What I learned so far is, as I elaborated above, they use Instagram / TikTok and so on to "show" their lives but to their own "handpicked" groups.

For me, it is desirable to offer such people a place in the Fediverse. Where they are not subject to advertising and data exploitation.

So I am looking at the Fediverse and its applications at the moment, asking my self:
"What might be required that the Fediverse, in terms of an alternative to commercial social media, will be a welcoming and attractive place for all the good people outside, especially when they do not care about the technology itself too much?"