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Reviewing #WordPress plugins for use on the websites my team maintains. One candidate is clearly superior in terms of functionality, but we're probably not going to be using it.

Pro tip: If you'd like to sell your plugin to bigger orgs, please do not add excessive branding in wp-admin. No upsells, banners, "rate us on wp.org" and other bullshit.

Our editors shouldn't even need to know your plugin's name. They should simply have new options that blend in and work reliably.