Facts.
The above post is much deeper and more profound than it might seem.
I want people to read it again, and really understand it.
When an Open Source or volunteer based initiative offers a similar service to a VC backed startup or publicly traded company, the odds can seem insurmountable, because the VC backed company budgets are astronomical. But... their budgets also include the need to both generate profit, and to grow at an exponential rate.
Customer acquisition is *usually* very expensive. But if you don't also have that same need to generate profit, or grow at an exponential rate, then you can operate at a similar quality, for a fraction of the cost.
"🤷🏻♀️ Meh. I don't care about hypergrowth, and I don't care about making a billion dollars." Is ironically, a devastatingly powerful *competitive* statement. It kills giants.
But you have to believe that all this is true, to fully unlock your mind to then believe that you can create something of similar quality. Because if you don't truly believe this, then you instead tell yourself things like, "I don't deserve good UX in my product, because I don't have $200MM in funding." This is self-defeating excuse making.
Mastodon is a unique "business" in that its customer acquisition cost is effectively negative.🙂🙃
Because the most successful Mastodon marketing campaigns, are negative "customer attrition campaigns🤡" paid for and run by their competitors, that drive away their own customers, like Sonic losing his rings. They pay good money to drive their own customers to BlueSky and Mastodon.🤦🏿♂️