Here's what the techbros fail to understand: the joy of driving is in the physicality of it. The control. Touch and feedback is key to that feeling of power and independence.
The idealized scenario of handing your decision making ability over to a car AI is exactly the opposite of what most people who drive trucks want.
I really love Rivian's hardware design, but their digital design is why I'll never own one. (Also the fact that I could buy two Tacomas for the price of a R1T.)
“Ideally, you would want to interact with your car through voice,” says Rivian’s chief software officer and someone who I'd never want to be in a car with.