Mega corporations have an unapologetic and unhidden profit motive. They take much criticism for this motive.
But there's a big difference between the approach to resisting racism and fascism taken by companies like Disney and Nike (push back hard), and the approach taken by organizations like the New York Times, the College Board, and now the book publisher Scholastic (enable).
https://www.npr.org/2023/04/15/1169848627/scholastic-childrens-book-racism
You can't appease both fascists and their victims at the same time. You have to choose.