A screen shot from a Taobao search for 小红书, the translation of the English "Little Red Book". None of the results have anything to do with Mao. None.

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   🇨🇦🇩🇪🇨🇳张殿李🇨🇳🇩🇪🇨🇦 (zdl@mastodon.online)'s status on Sunday, 19-Jan-2025 15:59:52 JST 🇨🇦🇩🇪🇨🇳张殿李🇨🇳🇩🇪🇨🇦

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   As a postscript, for the inevitable American "instant expert", here's a search on 小红书 on Taobao. You'll just have to trust me that the search results continue looking like this for the hundreds of pages that get listed. Next to it is the search for 红宝书, the actual affectionate title for Mao's book. Notice any differences?