And that's useful because I genuinely don't think Meta is *trying* to get continuously pwned the way they do—they just don't care to stop it except in a few markets, according to whistleblower testimony.
So I think behavioral data collected *to sell targeted ads* is what they're after—and eg Masto user data isn't v interesting, financially because we can't be sold as inventory. *But* our federated posts can help them target their own users more finely.
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