This makes the old dotcom economics of "losing money on every sale, but making it up in volume" look positively rosy:
https://www.wheresyoured.at/reality-check/
Now, Zuck has finally described how he's going to turn AI's terrible economics around: he's going to ask AI to design his advertisers' campaigns, and these will be so devastatingly effective that advertisers will pay a huge premium to advertise on Meta:
9/