If the spontaneous, international campaigns to destroy Tesla weren't working by seriously hurting Musk in the only place he can be hurt - his wallet - then there wouldn't be media campaigns to stop them. And there wouldn't be right-wing conspiracy theories that these efforts are being funded by George Soros (or whoever the bogeyman is these days).
Exactly as I said early on, Tesla is Musk's Achilles Heel, so go harder. It's pissing him off, and that's better than nothing.