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@marcoarment I take issue with "Tim Cook is a typical CEO and does what all CEOs do and are doing" thinking. It's true to a point, but at one time Tim Cook was seen as atypical and a very different kind of CEO, and a leader, thus making Apple a leader, on many of the issues he'll now have to step back from now that the knee is bent.

His moves here may or may not be a reversal of his thinking, but the results certainly mark an about face in how he led Apple to be perceived.