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this is more of a "no shit" but corporations aren't your friends.

it makes you feel all nice inside when a corpo trots out rainbow merch but this isn't love and it isn't your community.

this is a corporation trying to make money and your value is directly related to how much money you bring them.

budweiser is a beautiful example of this. they half-heartedly tried to do some lgbtq+ friendly things and got slammed by the right.

PR + revenue loss = "trans who?"

so...

either hold the knife to corporations' throats and make them do your will

or

side-step them altogether (this is getting harder and harder, obs)

and

if you can't do either, do as little with them as possible.