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"The sales groups train these people, teach them how to spot people who could use our systems, how to explain the benefits to them. They use their personal connections, the mutual trust, to put our machines where they can do the most good.”

Bishop Clarke could see I wasn’t quite following. “It’s like the Avon Lady. You know, ‘ding-dong Avon calling’? Those girls are talking to their neighbors, helping them find the right products.

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