2) The Head on the Door (1985)
https://en.wikipedia.org/wiki/The_Head_on_the_Door
Although The Cure wouldn't enjoy true commercial success until their next album, their sixth release is really where the band I grew to love was forged. It was at this point that Smith learned to craft pop hooks into his otherwise intense, gloomy, and emotion-laden songwriting and in doing so, essentially created a style of music some have called "gothic pop." This in turn would kick off a four album "imperial phase" that defines The Cure.