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Repetition can be a signpost to a better design or a better process. Teams who say "Oh, we'll just get the intern to do that" (or, the 2024 version, "We'll just get Copilot to do that") often end up baking in the repetition, creating serious downstream headaches.

Mass production has introduced a lot of boring, repetitive work. But it could be argued that software development is the opposite: we *remove* duplicated effort from information processes

Why stop at our customer's?