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@clarity As far as I can tell this is…kinda complicated.

I used to work for a junk mail, ahem, direct mail company. Half the clients were nonprofits sending heart-rending pleas for more cash. The others were pharmas reminding patients to take their meds. Everything was morally grey. 🤷🏻♂️

Commercial mailers get bulk rates. But they also cost even less to process, so at the end of the day, they might be subsidizing that holiday card you addressed by hand