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So I’ve been using the same phone service for over 20 years. I know this because I get the “thank you for your loyalty” message whenever I login to my account to check or change things.

And it really makes me wonder about “loyalty.” I’m not actually loyal, just lazy. And they definitely aren’t loyal to me. There’s not a “loyalty discount” or any special sale that comes my way because of this. As Tressie McMillan Cottom pointed out, the institution does not love you back. None of them do.