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A lot of the political class assume that conservative voters were looking for permission not to vote for Trump. And we just had to find the right way to make them feel comfortable with that. But that was just never really the case.

It's not about Trump himself. The reality is that the right wing is actually convinced that *we* are just as big an existential a threat to their way of life. They feel the same way we do. They're not voting for Trump. They are voting against us.