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Who is Margaret Qualley? How simultaneously intimidating and flattering must it be to be asked "hey would you like to play the 'more perfect and more beautiful' version of Demi Moore"?

She is a producer, did she produce or co-produce this? As for Moore, she must have executive-produced it at the very least, all megastars do these days, maybe not every single movie, but in the case of TV series, they all have screen upon screen of executive producers in the credits now.

I have seen no media buzz about this movie, just a brief pamphlet at the cinema and its presence in the cinema schedule. I knew only the basic premise as we went in. Now I'm curious to find some interviews with Moore and Qualley.

#TheSubstance