@bruces I just left Google, they have AI fever. This is NOT something driven by a user need. It is a stone cold panic that they are getting left behind.
The vision is that there will be an Ironman Jarvis in your phone that locks you into their ecosystem so hard, you'll never leave. That is just catnip and they can't afford to let someone else get there first. (Apple is no different)
When the emperor, eventually, has no clothes, they'll be lapped by someone thinking bigger.