@Daojoan Yeah, it's one of those invisible technologies that underpins a lot of things. Just because something isn't making a billionaire more billions doesn't mean it's not a success.
The end goal of any technology should be to become invisible. The more attention it takes up, the less successful it is as a technology. One that is always front and centre, one that's constantly novel and interesting, is a *failed* tech. Good tech is fated to become BORING, eventually.