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You might have noticed that contemporary society is very complex.

There are a lot of people in the world—a staggering 8.1 billion people—which means a lot of potential relationships between people and a lot of potential interactions.

One consequence of this complexity is the need for lots and lots of information to manage it all. The world produces, processes, consumes, and stores an unimaginable amount of information every single day.

And, perversely, the production of all that information generates the need for yet more information, more management—and, thus, more complexity.

More information? You probably need more digital storage, which means more production, more serial numbers, more inventories. You might need more archivists, more documentation, more indexing. You can see how this snowballs.

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https://explodingtopics.com/blog/data-generated-per-day#