@evan I'm not sure that "people are OK with ads" for any part of the computing experience...
During the timeframe of ad-supported hardware, I'm not aware of any ad-supported software that was successful either. Meaning via consumer choice. The ads crept in on the website side during the 90s rush to monetize the web.
Users didn't choose that. It was thrust upon us and kicked off the ad-block industry. Some people didn't care, or gave up, but they didn't actively choose ads.
Things are a little different now, where people are used to ads & cell apps so numerous that folks might choose an ad-supported app instead of paying for ones you might hardly ever use.