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#Content lessons even more relevant in 2023 than previous years.

👉🏻 Own your domain name even if it's a "crappy" $5/year one.
👉🏻"Own your content" and as much of "the stack" as possible.
👉🏻 Control your distribution of your content.
👉🏻 If you aren't hosting your content, ensure you have backups, archives, or access in case your provider shuts down tomorrow, changes terms, or does something with AI you don't agree with.
👉🏻 Broadcast on social but it should NEVER *the* home. That includes #Mastodon.