>have jpeg that's like old and stuff (old=NOT COOL)
>create an alternative image and video formats with other big tech companies (apple not one of them) that's smaller but takes a while to encode unless you buy hw for it
>jpegxl slowly crawling out
>put jpegxl support behind flag (firefox still has it there) or just remove it entirely (meanwhile fucking safari has full support)
>by restricting access to biggest browser adoption is low and jpegxl might just die in its infancy
How did this happen?