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@adiz @feld @Moon Apple makes the “best” tech stuff for people who don’t care about what the “best” really means. It’s a consistent, reliable, gatekept, professional product and people who have lives and careers that use up their free time and energy like that combination.

You can do better than them, true, but rarely in such a way that doesn’t demand more of your time and energy. For tech nerds and IT guys this is a non-issue because they’re doing that stuff anyway, but you won’t sell a CEO juggling the livelihoods of 25 people that he needs to onboard his family/work to a dozen disparate apps to do the same base functions of apple’s OEM crap.

They’re the ‘best’ computers for people who hate wasting time thinking about computers.