..."...who was used to measure the span of the Harvard Bridge (364.4 Smoots). Ironically, Smoots subsequently became the American National Standards Institute’s Chairman, and then the International Organisation for Standardisation’s (ISO) president. The Smoot, among other units, is (ironically) used by both Google Earth and Google Calculator."
The Smoot features in the Wikipedia List of humorous units of measurement, which Michael references:
https://en.wikipedia.org/wiki/List_of_humorous_units_of_measurement
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